Veracity Advisors Privacy Policy

Effective Date: [Insert Date, e.g., November 17, 2025]

1. Our Commitment to Privacy

Veracity Advisors Inc. (“Veracity”, “we”, “us”, or “our”) is committed to protecting the privacy and security of your personal information. This Privacy Policy describes how we collect, use, disclose, and protect the personal information of our clients, potential clients, and visitors to our website, https://veracityadvisors.ca (the “Site”).

We are governed by Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA) and any applicable provincial privacy legislation.

2. Accountability & Contact Information

We are responsible for all personal information under our control. We have designated a Privacy Officer who is accountable for our compliance with this policy and applicable privacy laws.

If you have any questions, concerns, or complaints about this policy or your personal information, please contact our Privacy Officer at: Email: connect@veracityadvisors.ca

3. What Information We Collect (Identifying Purposes)

We only collect personal information that is necessary for the purposes of our business. This may include:

• Information You Provide to Us: When you contact us through our Site, email, or other channels, you may voluntarily provide personal information such as your name, email address, phone number, company name, and the contents of your message.
• Automatically Collected Information (Usage Data): When you visit our Site, we may automatically collect technical information about your visit. This may include your IP address, browser type, operating system, pages visited, time and date of your visit, and referring website. We use this information to understand how our Site is used and to improve our services.
• Cookies and Tracking Technologies: We use cookies, which are small text files stored on your device, to help our Site function effectively and to gather analytics. Cookies help us understand user behaviour, improve site navigation, and enhance user experience. You can control the use of cookies at the individual browser level.

4. How We Use Your Information (Limiting Use)

We use the personal information we collect for the following purposes:

• To respond to your inquiries and communicate with you.
• To provide you with the advisory and consulting services you have requested.
• To manage our client relationships.
• To understand and analyze how our Site is used, allowing us to improve its functionality and content.
• To send you newsletters, updates, or marketing information, only where we have your express consent to do so.
• To meet our legal and regulatory obligations.

5. Consent

By using our Site or engaging our services, you consent to the collection, use, and disclosure of your personal information as described in this Privacy Policy.

Where required, we will seek your express consent for specific uses of your information (for example, before sending you marketing emails). You may withdraw your consent at any time, subject to legal or contractual restrictions, by contacting us at connect@veracityadvisors.ca.

6. Disclosure and Retention of Your Information

Disclosure: We do not sell, rent, or trade your personal information. We will only disclose your personal information in the following circumstances:

• Service Providers: We may share your information with trusted third-party service providers who assist us in operating our Site and conducting our business (e.g., website hosting, data analytics). These providers are contractually obligated to protect your information and use it only for the purposes for which it was disclosed.
• Legal Requirements: We may disclose your information if required to do so by law, in response to a court order, subpoena, or other legal or regulatory request.
• Business Transfers: In the event of a merger, sale, or reorganization of our business, your personal information may be transferred as part of the transaction, subject to the successor entity being bound by privacy commitments similar to ours.

Retention: We will retain your personal information only for as long as is necessary to fulfill the purposes for which it was collected, or as required by law and professional standards.

7. Security (Safeguards)

We take the security of your personal information seriously. We have implemented reasonable administrative, technical, and physical safeguards to protect your information against unauthorized access, use, disclosure, loss, or theft. However, please be aware that no method of transmission over the Internet or method of electronic storage is 100% secure.

8. Your Privacy Rights (Access and Accuracy)

Under Canadian privacy law, you have the right to:

• Access your personal information that we hold.
• Correct any inaccurate or incomplete personal information.
• Challenge our compliance with this policy.

To exercise any of these rights, please contact our Privacy Officer at connect@veracityadvisors.ca. We will respond to your request within the timeframes prescribed by law.

9. Third-Party Links

Our Site may contain links to other websites that are not operated by us. If you click on a third-party link, you will be directed to that third party’s site. We strongly advise you to review the privacy policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

10. Children’s Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected personal information from a child, we will take steps to delete it.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal or regulatory reasons. We will post the updated policy on this page and change the “Effective Date” at the top. We encourage you to review this policy periodically.